Crispy and Quotable
Kyle Orland at his CrispyGamer gig saw fit to quote me in his recent Press Pass column about hype. Hype? I know hype! And now it’s official.
What hype can do, though, is force an outlet to pay attention to a game. “I object to big marketing campaigns because they effectively tell us what to cover in the first place,” said game blogger Rachel Webster. “If enough money backs a title, and if the fans and publicity force it onto our radar, then we have to review it prominently, even if it’s Too Human. … The press should always have the power to ignore. Even when we deal with blockbusters.”
Kyle, by the way, that’s Rachael with an “a” … but no worries, you can fix it next time!
